Googlization

Googlearcheology

The Anatomy of a Large-Scale Hypertextual Web Search Engine (Sergey Brin and Lawrence Page)

Google Anatomy and Google Ogle (Josh Freed). Génération hypervisible (2010)

Googlearchy

Googlearchy: How a Few Heavily-Linked Sites Dominate Politics on the Web. Matthew Hindman, Kostas Tsioutsiouliklis, Judy A. Johnson (2003)

Topical interests and the mitigation of search engine bias. S. Fortunato, A. Flammini, F. Menczer, A. Vespignani (2006)

In Google we trust: Users' decisions on rank, position, and relevance. Pan, B., Hembrooke, H., Joachims, T., Lorigo, L., Gay, G., and Granka, L. (2007). Journal of Computer-Mediated Communication, 12(3), article 3.

Is Google Making Us Stupid? What the Internet is doing to our brains. Nicholas Carr (2008).

The Myth of Digital Democracy. Matthew Hindman (2009)

Googlization

The Googlization of Everything. How One Company is Disrupting Culture, Commerce, and Community… and Why we Should Worry (a book in progress by Siva Vaidhyanathan

The Googlization of Everything and the Future of Copyright

Googlocracy

Ken Auletta (2010) Google - O fim do mundo como o conhecemos. Porto: Civilização Editora

John Battelle (2006) The Search. Como o Google mudou as regras do negócio e revolucionou a cultura. Casa das Letras.

Jeff Jarvis (2010) O que faria o Google?, Lisboa: GestãoPlus.
Steven Levy (2011) In the Plex - How Google thinks, works, and shape our lives. Simon & Schuster.

Googlopoly

Fred Vogelstein (2009) Keyword: Monopoly. http://www.wired.com/images/press/pdf/googlopoly.pdf